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Author: Rachel Szabo

Bringing Marketing and CRM Software Together Ignites Success

Bringing Marketing and CRM Software Together Ignites Success

Posted By Rachel Szabo
May 05, 2016 Category: General

Out of all the companies that have a CRM, only 39% are successful, so you have to be asking yourself - how do I become part of that 39%? The benefits of CRM software are immeasurable when you consider the impact it has on your overall customer service experience, marketing, and sales. The challenge, however, comes with deciding whether or not your company will indeed gain value from investing in a customer relationship management system.  Smart businesses are putting their customers first. How about this analogy: Think about trying to prepare for that summer body. Let’s face it, even though Mother Nature can’t make up her mind about the weather, Winter IS OVER and Summer IS on it’s way, and your summer body could use a refresher course. So we hop in the car, go to the workout store and buy some high ticket priced weights. After spending an outrageous amount on workout gear, we bring home the equipment and look up some workout videos on Youtube. We set everything up and do a nice 30 minute workout.We feel great! Our intentions are good for the rest of the week, but then the weekends comes and we have plans. So we tell ourselves we will workout on Monday and the equiment gathers dust as we continue on with our life. About six Mondays later it's summer, our summer body is not so summer ready, and we're remembering how much we've spent on all that workout gear. We're in pain at the thought of how much we didn't gain by not chang

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