5 Ways CRM Can Benefit Your Business

CRM Benefits Your Business | TouchConvertAre you currently using customer relationship management (CRM) software to keep track of your clients and sales? We’re not talking about an Excel sheet — we’re talking intuitive software that helps you manage business relationships, making sure you never miss out on serving your clients.

CRMs make your life easier. Want to learn more about how CRMs save you time and help you make more money? Keep reading and see just five of the benefits CRM can provide your business.

1. Narrow Down Prospects

CRMs are essential for qualifying prospective leads. They can save you time during outreach by automating email responses, tracking how leads respond to your advertising and informing you who is acting and when.

Instead of following up with each individual prospect, a CRM can tell you which leads are responding to your outgoing marketing, and who is showing the most interest. Notice when promising leads enter their decision-making process. Focus your efforts and make your moves at the best time. Reduce your sales cycle by winning their business faster and with efficiency.

2. Share Customer Data Across All Departments

Your CRM is the centralized hub of all customer information. Everything about your customers —  from demographic information to meeting notes, phone calls and emails —  it’s all logged in one CRM.

With all this data in one place, every employee gets access to the same thorough information. This means whether you’re a senior account executive or an entry-level employee, you have the same tools at your fingertips. With a CRM, everyone on your business can provide universal customer support and personalized service.

3. Better, Faster Customer Service

When there are fewer steps for an employee to deliver for their client, customers are happier. Automation tools, like the ones in TouchConvert, make sure that tasks go off without a hitch. Problems get solved faster, meetings are scheduled and follow ups are never forgotten.

When you use a client relationship management system for your business, you have a better chance of keeping your clients. On average, companies that use CRMs have a 27% higher customer retention rating than those that don’t.

4. Marketing Integration

You don’t just use CRMs to manage existing relationships, boost your customer journey and forge new ones. CRMs are designed to integrate with marketing tools and plugins. Create, launch and track your marketing campaigns with your CRM. Use the data you have from existing clients and prospects to create meaningful marketing materials. CRMs take the guesswork out of your marketing. 

5. Create Customer Profiles ands Leverage them

With your entire client history in one place, you can learn a lot about the people you do business with. Use this information to create customer profiles or marketing segments within your customer base. Then, create marketing offers and outreach that personally speaks to them.

Categorize levels of clients and tailor specific offers to their consumer profile.  Find the clients that spend the most with you and make sure you’re giving them all your attention. Recognize which clients are likely to respond to up-selling or cross selling and upgrade your existing business with them.

TouchConvert

Ready to launch your company on a CRM? Check out TouchConvert. Our CRM is an all-in-one marketing and sales solution for managing your customers throughout all phases of your relationship. Contact us and see how TouchConvert can help your small or medium business.

Posted by TouchConvert in CRM

Most Recent

5 Ways CRM Can Benefit Your Business

By TouchConvert
May 22, 2018 Category: CRM

Are you currently using customer relationship management (CRM) software to keep track of your clients and sales? Were not talking about an Excel sheet were talking intuitive software that helps you manage business relationships, making sure you never miss out on serving your clients. CRMs make your life easier. Want to learn more about how CRMs save you time and help you make more money? Keep reading and see just five of the benefits CRM can provide your business. 1. Narrow Down Prospects CRMs are essential for qualifying prospective leads. They can save you time during outreach by automating email responses, tracking how leads respond to your advertising and informing you who is acting and when. Instead of following up with each individual prospect, a CRM can tell you which leads are responding to your outgoing marketing, and who is showing the most interest. Notice when promising leads enter their decision-making process. Focus your efforts and make your moves at the best time. Reduce

6 Keys to Tackling CRM Adoption Issues Head On

By TouchConvert
April 16, 2018 Category: CRM, Customer Relationship Management

Getting started, and succeeding, with your customer relationship management (CRM) adoption isnt going to be as tough as you might think. A CRM platform, like TouchConvert,is a tool and, like any good tool, it takes time to get used to using it. Getting your marketing and sales teams to commit to implementing a new CRMinto their daily routines is imperative. Once you get your team rolled on, youre able to reap all of the benefts a CRM has to offer. Lets look at some of the things that you can do to help get your team on the right track and begin utilizing your CRMto its fullest. 1. Set an Implementation Date Setting your implementation date and notifying your teams of this date sets your organization on the right track to success. This keeps transparency between all team members, and ensures youre not tracking leads in two different places. 2. Organize Your Plan Once youve set and announced your implementation date, consider adding it to your policy and procedures. Putting it in writing

Inbound Marketing Requires a Human Touch

By TouchConvert
April 09, 2018 Category: Inbound Marketing

Your website launched. Now what? The jam in your sales funnel did not clear. Prospects are not coming in. Conversions are not happening. You have heard of inbound marketing. After all, competing marketers have done well to raise this term to buzzword status. But, is it still a thing? Did it ever work? Let us help you find the answers. The Theory of Inbound Marketing Inbound marketing attracts prospects to your website through informative, useful, relevant content in the form of blog posts and SEO content. In other words, give consumers what they want, and they will come. Then, this strategy captures contact information with click-bait and converts prospects to clients via marketing automation. A potential sales funnel could be labelled Attract, Convert, Close and Delight. Inbound marketing says that valuable content targeted at each stage of the funnel along the buyer journey wins the day. Consumers are compelled to click. Simply create the content, automate the process and expect

Archive
May 2018 (1)
April 2018 (3)
March 2018 (1)
February 2018 (4)
January 2018 (3)
December 2017 (3)
November 2017 (3)
October 2017 (3)
September 2017 (2)
August 2017 (2)
July 2017 (1)
May 2017 (2)
April 2017 (1)
March 2017 (1)
January 2017 (1)
December 2016 (1)
October 2016 (2)
June 2016 (2)
May 2016 (1)
+ Show More
Virteom Logo
TouchConvert is a product of Virteom LLC. For more information on Virteom click here.
Have A Question?